FAM TRIP
The Region of Western Macedonia organises targeted familiarisation trips (Fam Trips), inviting tourism professionals, journalists, and representatives of international markets to experience the region first-hand. Through carefully designed itineraries, participants explore its natural landscapes, cultural heritage, local gastronomy, and outdoor activities, while enjoying authentic experiences throughout the year. These initiatives strengthen West Macedonia’s international profile, foster new professional partnerships, and showcase the region as a modern, high-quality, and diverse travel destination.
